PUBLICATIONS & REPORTS

Contents Introduction

Thanks to its good infrastructure and unique geographical position, Shandong becomes an ideal investment place to South Korean firms, among which many choose to have long staying in Shandong. This research shows that the intertwined factors of economics, enterprises’ traits, host governments and others produced the long staying mechanism. Parameters are estimated by using microeconomic data. The estimation results show that enterprises’ operation state, infrastructures, integrity levels, human resources and geographical positions have all played significant roles in affecting South Korean enterprises’ long staying in Shandong.