PUBLICATIONS & REPORTS

Contents Introduction

As Green Economy has become a global trend and rising concept among governments, it is important to examine the effects of this campaign on industries to what extent. According to The International Institute for Management Development (IMD, 2010) 1 , Taiwan’s green technology competitiveness is ranked second to Japan in Asia and sixth in the world. Therefore, with green economy prevailing, the purpose of this study is to investigate the market performances of Taiwan’s environment-related industries, whether they have international competitive advantages? How does green economy shape the industries? In addition, we would like to investigate in the major market barriers that industries face and what government can assist. The study found that Taiwan’s environment-related businesses are small in terms of the market size and most of them focus only on the domestic market; expanding to international market for them is not easy. Although green technology competitiveness of Taiwan performs well compared to most countries, the production cost in Taiwan cannot compete with those countries with large market scales. In terms of the assistance they need, green policy in different countries and financial assistance are probably two major areas necessary for them to promote environmental related industries. Especially the collection of information about international green regulations and public procurements is important to business. Financial measurements and assistances to are also needed.